Kuwait city: The Kuwaiti Ministry of Information has launched its first specialized training program on tourism governance strategies and policies, in collaboration with the Ministry of State for Communication Affairs and Google. The initiative is aimed at developing the country's tourism sector and enhancing the efficiency of national personnel.
According to Kuwait News Agency, the program is directed by Minister of Information, Culture, and Minister of State for Youth Affairs Abdulrahman Al-Mutairi. It focuses on the tourism industry, the application of artificial intelligence in developing the sector, and strategies for building national tourism frameworks. These efforts are intended to enable Kuwait to adopt modern policies that promote sustainable tourism growth.
The program is the first in a series of training initiatives planned by the ministry, targeting workers in both public and private tourism institutions. The primary objective is to advance the efficiency of human resources, enhance skills in digital marketing, improve customer experience, and strengthen sustainable practices.
Dr. Nasser Muhaisen, the Ministry's Undersecretary, stated that this initiative is part of the ministry's strategy to improve media and tourism infrastructure and to augment human efficiency and digital transformation.